# Festive Season Price Revision: Amul Hikes Ghee and Butter Rates, 1 Kg Pack Jumps to Rs 680

> Dairy brand Amul has increased retail prices for ghee and butter ahead of the festive season. A 1 kg pack of ghee now costs Rs 680 after a Rs 50 increase, while 100g butter rises to Rs 66.

**Type:** article · **Category:** Business · **Published:** 2026-11-04 · **Source:** TrendKia
**Canonical:** https://trendkia.com/en/business/tyohari-sijana-men-amul-ne-ghi-aura-makkhana-ke-dama-barhae-1-kilo-ghi-ka-paika-aba-680-rupaye-men-56264 · **Language:** English
**Tags:** Amul, Ghee Price, Butter Price, Dairy Products, Price Hike, Festive Season

Household budgets are set to face higher expenses just ahead of the festive celebrations as leading dairy brand Amul has revised the retail prices of its popular dairy products. The company has increased the market rates for both ghee and butter, impacting domestic consumers as well as commercial sweetmakers preparing for the festive peak.

## Ghee Prices Jump by Rs 50 per Kilogram
Under the revised pricing structure, the retail price for a 1 kg pack of Amul ghee has been raised from Rs 630 to Rs 680. This flat hike of Rs 50 per kilogram directly affects one of the highest-selling staples used extensively in festive sweets, traditional cooking, and puja preparations during this period.

## Table Butter Rates Revised Upward
Alongside ghee, the daily breakfast staple has also seen an upward price revision across stores. The standard 100-gram pack of Amul butter, which previously retailed at Rs 63, will now cost consumers Rs 66. This Rs 3 increase per unit adds to the grocery expenses for regular consumers and commercial food outlets relying on bulk supplies.

## What this means for you
The sudden increase in everyday dairy essentials directly raises expenses for household kitchens and commercial users alike.

- **Household Budgets:** Monthly grocery bills will witness an immediate uptick. Families buying a 1 kg pack of ghee for festive cooking must now spend an extra Rs 50.
- **Breakfast Consumption:** Daily kitchen staple expenses will rise per unit purchased. A standard 100-gram pack of table butter now costs Rs 66 instead of Rs 63.
- **Sweetmakers & Bakeries:** Commercial kitchens and halwais will face higher raw ingredient overheads. Larger orders of clarified butter and table butter will directly increase preparation costs.
- **Consumer Planning:** Shoppers should verify retail labels on shelves before payment. Older inventory may still be sold at previous price points until current retail stocks clear.

## Why this happened
Pricing adjustments on processed dairy goods typically occur when procurement costs shift ahead of high-demand consumer periods.

- **Raw Milk & Processing Expenses:** The operational cost of sourcing milk and separating fat directly dictates final product pricing. Any rise in foundational procurement expenses forces dairies to adjust shelf prices.
- **Festive Demand Surge:** The weeks leading up to Diwali create massive institutional and consumer demand for clarified butter and butter fats. High market demand during seasonal peaks often prompts revisions across retail dairy lines.
- **Logistics and Supply Chain Costs:** Packaging inputs, cold storage, and distribution charges frequently escalate over operational quarters. These structural supply expenses are eventually reflected in consumer retail packaging.

## Questions & Answers

### 1. What is the revised price of a 1 kg pack of Amul ghee?
A 1 kg pack of Amul ghee is now priced at Rs 680, up from Rs 630.

### 2. How much has the price of 1 kg Amul ghee increased?
The price has increased by Rs 50 per 1 kg pack.

### 3. What is the new cost of a 100g pack of Amul butter?
A 100g pack of Amul butter now costs Rs 66 instead of the earlier price of Rs 63.

### 4. By what amount has 100g butter become expensive?
The price of a 100g butter pack has increased by Rs 3.

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