# Gujarat Records Rs 500 Crore Fafda and Jalebi Sales on Dussehra, Ahmedabad Leads with Rs 200 Crore

> Gujarat witnessed massive sales of fafda and jalebi on Dussehra, crossing Rs 500 crore statewide in just a single day. Ahmedabad alone contributed Rs 200 crore to this massive traditional snack consumption.

**Type:** article · **Category:** Business · **Published:** 2026-10-22 · **Source:** TrendKia
**Canonical:** https://trendkia.com/en/business/gujarat-me-dushhera-par-bika-500-crore-ka-fafda-aur-jalebi-ahmedabad-50553 · **Language:** English
**Tags:** Fafda Jalebi, Dussehra Gujarat, Ahmedabad Market, Inflation, Gujarat Sweets

Every state in India has a signature food that becomes synonymous with its culture, and for Gujarat, that quintessential delicacy is fafda. The deep-rooted love that Gujarats residents hold for fafda and jalebi is clearly reflected in market data, especially during the festival of Dussehra. State-wide figures indicate that consumers purchased approximately Rs 500 crore worth of fafda and jalebi within the span of a single day. Ahmedabad emerged as the top contributor, recording a massive sale of Rs 200 crore in the city alone.

## Surging Demand During Festivals
While fafda and jalebi enjoy steady demand throughout the year in Gujarat, festival seasons elevate this appetite to new heights. Dussehra witnessed extraordinary enthusiasm across the entire state. Crowds gathered not just at prominent, well-established sweet shops and restaurants, but street-side vendors and small carts also experienced overwhelming demand. People from all walks of life lined up to purchase these traditional snacks, creating a bustling festive atmosphere for local snack makers.

## Inflation and Rising Production Costs
Despite the multi-crore business generated this Dussehra, market analysts point out that actual sales fell slightly short of initial expectations. Surging inflation and higher production costs have pushed prices up by roughly 20 percent. Shopkeepers in Ahmedabad report that the elevated pricing has dampened overall volume by about 10 percent. Along with raw material expenses, labor costs have risen significantly, driving prices well past last year's figures.

## Current Pricing and Input Pressures
In Ahmedabad, the average retail price of fafda currently stands at Rs 940 per kilogram, while jalebi is priced at Rs 1,040 per kilogram. Last year, fafda averaged Rs 800 per kilogram, marking an increase of about 20 percent this season. Jalebi, which sold for an average of Rs 900 per kilogram previously, has now crossed the Rs 1,000 mark. Local merchants explain that overall input costs have climbed by 12 percent, encompassing not just ingredients but also labor and commercial gas cylinders, with some shops charging up to Rs 1,440 per kg for fafda and Rs 1,620 per kg for jalebi. Gujarat Sweets and Farsan Association President Kamlesh Condoi noted that while demand varied by location, overall sales volumes experienced a noticeable dip this season.

## What this means for you
Rising food prices during festive seasons directly impact household budgets and consumer purchasing patterns across communities.

- **Across India:** Increased costs of traditional festive snacks raise the overall expenses of celebrating cultural events for families nationwide. This directly affects the discretionary spending of middle-class households during celebrations.
- **In Ahmedabad:** Local residents had to shell out higher amounts to purchase fafda and jalebi this Dussehra compared to previous years. The elevated price levels prompted buyers to purchase slightly lower quantities than they normally would.

## Why this happened
The surge in traditional snack prices and the shift in sales volume were driven by several distinct economic factors and production pressures.

- **Rising Input Costs:** Total production expenses climbed by 12 percent due to more expensive raw materials, higher labor charges, and increased prices for commercial cooking gas cylinders.
- **Inflationary Pressure:** Sustained inflation pushed retail prices for fafda and jalebi up by roughly 20 percent compared to the previous year's figures.
- **Impact on Demand:** Elevated price points constrained consumer budgets, resulting in a noticeable 10 percent drop in the actual volume of snacks sold by vendors.

## Questions & Answers

### 1. How much was the total fafda and jalebi sale in Gujarat on Dussehra?
Approximately Rs 500 crore worth of fafda and jalebi were sold across Gujarat on Dussehra.

### 2. What was the sales figure in Ahmedabad alone?
Ahmedabad recorded fafda and jalebi sales amounting to Rs 200 crore by itself.

### 3. What is the average price of fafda in Ahmedabad?
The average price of fafda in Ahmedabad is Rs 940 per kilogram.

### 4. How much does jalebi cost on average in Ahmedabad?
The average price of jalebi in Ahmedabad stands at Rs 1,040 per kilogram.

### 5. By what percentage have prices increased compared to last year?
Prices for fafda and jalebi have surged by roughly 20 percent compared to the previous year.

### 6. What was the main reason cited for the lower sales volume?
Rising raw material and labor costs pushed prices up, leading to about a 10 percent drop in overall sales.

### 7. Who is the president of the Gujarat Sweets and Farsan Association?
Kamlesh Condoi serves as the president of the Gujarat Sweets and Farsan Association.

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