# Manipur DIPR Urged to Accelerate Official News Releases and Expand Manipuri Outreach

> At the 78th Information and Public Relations Day, officials called on the Manipur DIPR to speed up press updates, revive Manipuri broadcasts, and register digital media outlets.

**Type:** article · **Category:** Manipur · **Published:** 2026-11-02 · **Source:** TrendKia
**Canonical:** https://trendkia.com/en/manipur/manipur-dipr-ko-samachara-prasarana-teja-karane-aura-manipuri-bhasha-men-pahuncha-barhane-ke-nirdesha-mile-55046 · **Language:** English
**Tags:** Manipur DIPR, Imphal, Oinam Sunil Singh, Neeta Arambam, Manipuri Language, Digital Media Policy, Government Communication

During the 78th Information and Public Relations Day gathering held at the Directorate auditorium in Nityaipat Chuthek, Imphal, senior officials stressed the urgent need to revamp the state information machinery. Addressing the event, Oinam Sunil Singh, Advisor (Media) to the Chief Minister, alongside IPR Secretary Neeta Arambam, outlined structural measures to modernize information delivery across Manipur. The focus centered on expediting government news distribution, restoring wider usage of the Manipuri language in press statements, and introducing a formal regulatory framework for emerging digital news platforms.

## Accelerating Verified Updates for Media Outlets
Serving as the chief guest of the event, Oinam Sunil Singh urged the Directorate of Information and Public Relations (DIPR) to upgrade its professional capacities to ensure verified official news reaches journalists without procedural delays. He explained that a faster flow of factual updates enables newspapers, broadcasters, and news agencies to access critical administrative developments in time. Timely dissemination directly supports broader, more comprehensive coverage across regional publications while ensuring citizens receive authenticated government facts ahead of unverified rumors.

## Expanding Manipuri Communication Across Communities
Highlighting inclusive communication, Singh emphasized the need to expand public announcements in Manipuri, also known as Meiteilon. He noted that the Directorate had previously operated an established routine for issuing public information in the language. Describing Manipuri as a common communication bridge connecting the 36 diverse communities of Manipur, Singh stated that utilizing it more actively in administrative releases would promote linguistic heritage and democratize public access to official directives. He asked DIPR officials to deliberate on the matter and implement practical steps to revive and broaden press bulletins in Manipuri.

## Digital Media Policy and Historical Evolution of DIPR
Addressing the evolving digital media landscape, Singh recommended formulating a dedicated digital media policy alongside a structured registration mechanism under the Directorate. Such a framework would account for the rising footprint of online news operations across the state and foster greater institutional accountability.

Speaking on operational duties, IPR Secretary Neeta Arambam detailed the department’s twin responsibilities of disseminating facts and managing community relations. She observed that modern communication requires elevated accountability because digital networks carry both authentic and deceptive material to global audiences within seconds. Arambam emphasized that precision and transparency remain vital for public communication, particularly across the department’s newly inaugurated web portal. Recounting the historical progression of the organization, she noted that the department was initially established in 1949, elevated to Directorate status in 1974, and subsequently expanded its operations to various district headquarters in 1975.

## What this means for you
This administrative move will significantly improve timely access to authenticated government information for both citizens and local media outlets.

- **Across India:** Structured registration frameworks for web platforms establish a precedent for state information departments aiming to monitor digital media responsibly. The initiative reinforces national standards for curbing misinformation by ensuring official facts circulate rapidly on internet platforms.
- **In Manipur:** Residents across all 36 communities in the state will gain clearer access to public welfare notices and administrative policies in the shared Manipuri (Meiteilon) language. Local reporters and regional publications will receive expedited press statements, improving the overall reliability of daily news coverage.

## Why this happened
These recommendations were prompted by the need to ensure official communication keeps pace with the modern digital landscape and curbs the spread of misleading narratives.

- **Direct Trigger:** The sheer speed at which digital news circulates prompted authorities to demand faster distribution of authenticated press releases from the Directorate. Delays in official updates leave room for unverified speculation and misinformation to spread across online channels.
- **Growth of Digital Outlets:** The rapid surge of independent web news portals and social platforms created an urgent requirement for a dedicated regulatory and registration policy. Existing departmental frameworks primarily catered to conventional print media and needed restructuring for digital workflows.
- **Gap in Regional Outreach:** The routine practice of issuing government bulletins in the local Manipuri language had declined over time, reducing direct accessibility for ordinary citizens. Reviving this medium was recognized as vital for connecting the state's 36 diverse communities.

## Questions & Answers

### 1. What were the primary recommendations made on the 78th DIPR Day?
Key recommendations included accelerating news distribution, expanding official releases in Manipuri, and creating a registration policy for digital media.

### 2. Why was the outreach in Manipuri language highlighted?
Manipuri serves as a shared communication bridge among the 36 communities in the state, ensuring government information reaches the wider public effectively.

### 3. What framework has been proposed for digital media outlets?
A dedicated digital media policy along with a formal registration mechanism under the Directorate was proposed to oversee online news platforms.

### 4. What is the historical background of the Manipur DIPR?
The department was originally set up in 1949, received Directorate status in 1974, and extended its branch operations to district headquarters in 1975.

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