Bhilwara Dairy Announces Rs 12 Crore Diwali Bonus for 55,000 Milk Producers Bhilwara Milk Union is distributing a Rs 12 crore festive bonus directly into the bank accounts of 55,000 dairy farmers, backed by an ongoing state subsidy of Rs 5 per litre. Ahead of the festive season, dairy farmers across Bhilwara district have received major financial cheer as the Bhilwara Milk Producer Cooperative Union announced a massive festive payout. The cooperative body has decided to disburse a total bonus pool of approximately Rs 12 crore directly to around 55,000 registered milk suppliers before Diwali. The entire entitlement will be transferred online directly into the individual bank accounts of beneficiary farmers, providing meaningful financial support to rural households that supply raw milk to the dairy network throughout the year. Bonus Distribution Calculated at 50 Paise per Litre on Annual Supply The bonus payout formula established by the union links the financial incentive directly to the cumulative volume of milk delivered to village collection centres over the entire operational year. Beneficiaries will receive an incentive calculated at the rate of 50 paise per litre on their total recorded supply. Consequently, individual earnings will correlate strictly with each farmer's annual output volume. Around 55,000 milk producers are currently affiliated with the Bhilwara dairy infrastructure, generating a robust daily collection volume between 4.30 lakh litres and 4.50 lakh litres of fresh milk. This extensive procurement capacity places Bhilwara Dairy as the second-largest milk collection network in the entire state of Rajasthan, trailing only behind the state capital, Jaipur. State Government Subsidy and Fat-Based Pricing Boost Farmer Margins Detailing the financial contours of the support ecosystem, Tribhuvan Patidar, Managing Director of the Bhilwara Milk Producer Cooperative Union, stated that alongside the festive bonus, farmers continue to draw substantial relief from the state government's ongoing procurement grant of Rs 5 per litre. According to Managing Director Tribhuvan Patidar, this government support transfers approximately Rs 20 lakh per day to local dairy producers based strictly on purchase volume. In parallel, Bhilwara Dairy procures raw milk from farmers at a purchase rate of Rs 9.30 per fat unit, ensuring fair remuneration based directly on milk quality and fat concentration. The union highlighted that the combination of this regular government incentive and the special festive bonus of Rs 12 crore serves as an effective driver to elevate rural farm earnings. Sales Target of 40 Tonnes of Festive Sweets via 100 Dedicated Counters Alongside farmer welfare initiatives, the cooperative establishment has scaled up its commercial retail drive to cater to festive consumption while offering unadulterated dairy items to consumers. Bhilwara Dairy has set a production and sales target of 40 tonnes of traditional sweets for the festive period, covering varieties such as mawa peda, kaju katli, rasgulla, gulab jamun, and soan papdi. To manage seamless distribution and reach across the region, a network of 100 dedicated sales counters will be deployed, split evenly into 50 counters across urban locations and 50 counters across rural pockets. Through these joint production, marketing, and producer incentive drives, the cooperative continues its broader objective of strengthening the financial condition of regional livestock owners. What this means for you This festive disbursement directly enhances disposable income for rural households while providing verified pure sweets to local consumers. • Across India: The transparent direct bank transfer of cooperative profits demonstrates how institutional dairy frameworks can effectively protect rural producers from festive market volatility. It reinforces the viability of dairy farming as an economically resilient primary or allied vocation across agricultural belts. • In Bhilwara and Rajasthan: Approximately 55,000 rural dairy-farming households will gain access to a share of the Rs 12 crore fund directly in their bank accounts ahead of Diwali expenses. Meanwhile, urban and rural shoppers in the district will have direct access to 40 tonnes of quality-controlled dairy sweets distributed across 100 dedicated stalls. Why this happened The bonus distribution stems from strong operational performance throughout the year and the cooperative model's mandate to return trading surpluses to primary producers. • Direct Trigger: The decision was enacted to disburse annual accumulated cooperative profits to registered milk suppliers ahead of the major festive cycle. The union fixed the payout at an equitable rate of 50 paise per litre based on total verified annual milk volume. • Enabling Conditions: Consistently high daily procurement volumes of 4.30 lakh to 4.50 lakh litres elevated Bhilwara Dairy to the second spot in Rajasthan after Jaipur. An active state government purchase grant of Rs 5 per litre alongside a procurement price of Rs 9.30 per fat unit provided necessary operational stability. • Next Steps: The cooperative union is currently executing direct online transfers into the bank accounts of all 55,000 beneficiaries. Concurrently, regional teams are operationalising 100 specialized distribution booths to market 40 tonnes of festival confectionery. Questions & Answers 1. How much total bonus is Bhilwara Dairy disbursing to dairy farmers? Bhilwara Milk Union is distributing a total bonus of approximately Rs 12 crore ahead of Diwali. 2. How many dairy farmers will benefit from this bonus announcement? Around 55,000 registered dairy farmers across Bhilwara district will receive direct benefits from the payout. 3. What is the calculation rate for the Diwali bonus? The bonus is calculated at the rate of 50 paise per litre on the total volume of milk supplied by the farmer over the entire year. 4. What government subsidy is currently provided on milk procurement? The state government provides a procurement subsidy of Rs 5 per litre, amounting to roughly Rs 20 lakh per day. 5. What is the current raw milk procurement price paid by Bhilwara Dairy? The dairy is purchasing milk from farmers at a price of Rs 9.30 per fat unit. 6. What is Bhilwara Dairy's festival sweets sales target? The dairy has set a sales target of 40 tonnes of pure sweets, supported by 100 specialized counters across the district. https://trendkia.com/en/rajasthan/bhilwara-dairy-ka-bara-ailana-dipavali-se-pahale-pashupalakon-ke-khaton-men-pahunchenge-12-karora-rupaye-56084 TrendKia — Har trend, sabse pehle.