# UP International Trade Show 2026 Set for Greater Noida Opening by Amit Shah and Yogi Adityanath

> Running from September 25 to 29 at the India Expo Centre and Mart, the fourth UPITS will host over 2,400 exhibitors alongside global business delegations.

**Type:** article · **Category:** Uttar Pradesh · **Published:** 2026-09-24 · **Source:** TrendKia
**Canonical:** https://trendkia.com/en/uttar-pradesh/greater-noida-men-sajega-upits-ka-mncha-griha-mntri-amit-shah-aura-mukhyamntri-yogi-adityanath-karenge-shuruata-37906 · **Language:** English
**Tags:** UP International Trade Show, Greater Noida, Amit Shah, Yogi Adityanath, MSME, India Expo Mart, ODOP, Uttar Pradesh Trade

Greater Noida is geared up to host the grand commercial showcase of Uttar Pradesh as the fourth edition of the Uttar Pradesh International Trade Show (UPITS 2026) commences at the India Expo Centre and Mart. Union Minister for Home Affairs and Cooperation Amit Shah alongside Chief Minister Yogi Adityanath will inaugurate the five-day exposition on Friday. Running from September 25 to September 29, the flagship trade gathering serves as an expansive platform to connect regional manufacturers, exporters, village craftsmen, and established industrial players with nationwide and global buyers.

## Projected Footfall and Exhibition Scale
The scale of the current edition reflects significant expansion across logistics and industrial sectors. Official estimates project the participation of more than 2,400 exhibitors spread across diverse exhibition halls. Over the course of five days, the venue expects to receive upwards of 1.5 lakh B2B commercial buyers and trade visitors, in addition to over 4.5 lakh general visitors. To drive export ties and foreign capital inflow, organizers anticipate more than 550 overseas commercial delegates representing 85 countries.

Speaking to media persons on Thursday, Cabinet Minister for Micro, Small and Medium Enterprises Bhupendra Chaudhary described the MSME sector as the fundamental economic spine of Uttar Pradesh. Highlighting the presence of more than 96 lakh MSME units across the state, he emphasized the administration's resolve to foster a progressive ecosystem enabling homegrown enterprises to innovate, expand operational footprints, and contend effectively in competitive international markets. The trade show is tailored to deliver expanded market access, commercial partnerships, outside investment, and broad employment generation.

## Global Partnerships and International Buyer Linkages
International collaboration forms a central pillar of UPITS 2026, featuring six dedicated partner nations: Austria, Japan, Russia, Singapore, Belarus, and Vietnam. Strategic engagements with these partner countries aim to open new procurement corridors, advance joint ventures, encourage direct investment, and accelerate technology transfers across high-tech domains. The platform structurally integrates foreign procurement delegations, domestic enterprise buyers, and retail consumers into a shared networking venue.

International commercial interest has escalated significantly leading up to the inauguration, with formal registrations already confirmed from foreign buyers spanning 72 nations. Facilitated by the Federation of Indian Export Organisations (FIEO) through its hosted buyer program, key importers, procurement executives, retail chain owners, distributors, sourcing consultants, and trade bodies have been mobilized. Specialized B2B matchmaking lounges, corporate networking sessions, and focused enterprise roundtables have been arranged to facilitate immediate commercial dialogue between participants.

## Broad Industrial Spectrum and Government Policies
The exhibition space spans a wide cross-section of the state's agriculture, heavy manufacturing, consumer commodities, and services sectors. Prominently featured industries include defence, aerospace, automobiles, electric vehicles and auto components, consumer electronics, e-commerce, information technology, and smart city infrastructure. Traditional crafts and agricultural sectors will be represented through textiles, handlooms, handicrafts, food processing, dairy, livestock, horticulture, fisheries, and FMCG.

Further domains include health and wellness, AYUSH, pharmaceuticals, medical technology, civil infrastructure, real estate, engineering, leather goods, renewable energy, mining, power generation, warehousing, logistics, sports goods, toys, retail, financial services, printing, packaging, skill development, education, sanitation, and wastewater management. In parallel, various state departments will showcase operational policies on cluster modernization, MSME credit, export incentives, digital operations, textile manufacturing, and urban-rural job creation initiatives.

## Cultural Legacy, Gastronomy, and Knowledge Exchange
Alongside commercial contracts, UPITS 2026 will celebrate the regional heritage of Uttar Pradesh. Expanding on the acclaimed 'One District, One Product' (ODOP) initiative, this edition introduces 'One District, One Cuisine' (ODOC) to spotlight traditional culinary practices, distinct flavours, and indigenous culinary traditions from every corner of the state.

The five-day agenda integrates business negotiations with interactive cultural presentations, live artistic performances, laser shows, fashion runway showcases, and industry honours. Specialized technical seminars will bring together domain experts to deliberate on artificial intelligence adoption, electronics hardware fabrication, digital global trade, supply chains, food processing advances, and free trade agreement dynamics.

## Track Record of Previous Editions
The ongoing momentum builds upon the established success of previous trade shows. In the 2025 iteration, which was formally inaugurated by Prime Minister Narendra Modi, total visitor attendance reached 5,07,099 people, encompassing 1,40,735 business-to-business delegates. That event accommodated 2,228 participating enterprises across an exhibition footprint exceeding 35,000 square metres, while hosting over 550 overseas commercial representatives from 85 countries coordinated by FIEO.

## What this means for you
The five-day international trade exposition directly connects local producers with global markets while stimulating broad economic growth and job opportunities.

- **Across India:** With delegations from 85 countries and six strategic partner nations, Indian manufacturers in electronics, textiles, and defence gain direct export avenues. These institutional linkages will accelerate bilateral technology transfers and long-term industrial investment commitments across the nation.
- **In Uttar Pradesh:** Over 96 lakh regional MSME enterprises will benefit from direct marketing channels without intermediate brokerages. The dedicated focus on One District One Product and One District One Cuisine will establish national and global recognition for indigenous crafts and local foods.
- **For Job Seekers and Professionals:** Projected corporate expansions and supply chain deals arising from the event are expected to generate extensive employment across production and logistics. Technical sessions on artificial intelligence and modern manufacturing will highlight emerging employment and training pathways.
- **For Consumers and Local Commerce:** The hospitality, logistics, and retail ecosystem in Greater Noida and the NCR will experience an immediate economic uplift from hundreds of thousands of delegates. General visitors can explore technological innovations, traditional artisanal collections, and authentic regional culinary offerings under a single roof through September 29.

## Why this happened
The trade show was organized to position Uttar Pradesh as an international manufacturing powerhouse while linking regional MSME clusters directly with overseas buyers.

- **Direct Market Linkages for MSMEs:** Uttar Pradesh houses over 96 lakh small and medium industrial units that historically lacked direct exposure to international procurement chains. Gathering global retailers and distributors under one roof allows these enterprises to eliminate middle tiers and negotiate higher-value contracts.
- **Attracting Foreign Capital and Technology:** Designating six advanced nations as official partners was structured to foster institutional technology exchange and foreign direct investment. This supports the state's transition toward advanced sectors including electric vehicles, electronics, and smart infrastructure.
- **Building on Documented Past Success:** The previous 2025 trade show drew over 5 lakh attendees and 550 overseas commercial representatives, demonstrating validated commercial returns. Organizers leveraged that momentum to scale up physical exhibition space and country representations for 2026.
- **Commercializing Cultural and Artisanal Assets:** Beyond heavy engineering, the government seeks to commercialize regional crafts and culinary traditions through formal frameworks like One District One Product and One District One Cuisine.

## Questions & Answers

### 1. When and where is the UP International Trade Show 2026 being held?
The event is scheduled from September 25 to 29 at the India Expo Centre and Mart in Greater Noida.

### 2. Who will inaugurate the UPITS 2026 exhibition?
Union Home and Cooperation Minister Amit Shah and Uttar Pradesh Chief Minister Yogi Adityanath will inaugurate the event on Friday.

### 3. Which countries are participating as official partner nations?
Six countries are participating as partner nations: Austria, Japan, Russia, Singapore, Belarus, and Vietnam.

### 4. What is the expected scale of participation at the event?
Over 2,400 exhibitors, 1.5 lakh B2B buyers, 4.5 lakh general visitors, and more than 550 overseas buyers from 85 countries are expected to attend.

### 5. What culinary initiative is being introduced alongside ODOP this year?
The trade show is introducing 'One District, One Cuisine' to showcase traditional culinary heritage alongside 'One District, One Product'.

### 6. What was the attendance record of the 2025 edition?
The 2025 edition recorded a total of 5,07,099 visitors, which included 1,40,735 B2B delegates and 2,228 exhibitors.

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