If buying a new refrigerator, washing machine or AC for the home is on your summer to-do list, there is now a window to trim the bill. Samsung India has launched a fresh sale called ‘The Big Bespoke AI Fest’, which began on 12 June and will run until 19 July 2026. Across these weeks the company is pairing upfront discounts on its smart home appliances with a string of warranty and financing perks.
How Much You Can Save, and on What
According to the company, buyers of select Bespoke AI refrigerators, washing machines, air conditioners and other home appliances can pocket cashback of up to 20,000 rupees. That discount lands directly in the customer's pocket, and the extended-warranty offers stacked on top make the deal more tempting still.
The Warranty Sweeteners
Longer warranty cover is the standout draw of this sale. Customers buying select refrigerators and washing machines can grab an extra 2 years of warranty free of cost if they purchase a one-year extended warranty through Samsung Care+. For single-door refrigerators the terms are even easier — buyers can add a one-year extended warranty for just 99 rupees. Meanwhile, those purchasing an air conditioner get a 5-year comprehensive warranty, sparing them repair worries for years to come.
Extra Perks on Financing and Installation
To make purchases smoother, Samsung has folded in the Samsung Finance+ option. Shopping through it can earn customers up to 1,000 rupees in additional cashback. The entire process is digital and paperless, which means the purchase moves quickly without any paperwork hassle. On top of that, select top-load washing machines come with a free filter fitted at the time of installation — a part that shields the machine from dust and rust and extends its life.
Where to Buy
The offers can be claimed through several channels. Customers can shop on Samsung's official website Samsung.com, through major online shopping apps, or by walking into a nearby retail store.
What Makes These Appliances Smart
Samsung's new line-up stands out for more than just the discounts. Their AC sets the cooling on its own based on the room's conditions. Through the ‘SmartThings’ app, it flags when the AC is low on gas or when the filter needs cleaning. The company's fridges and washing machines, likewise, cut down on electricity use and make everyday chores noticeably easier.
