The Shrinathji Temple in Nathdwara, located in Rajasthan's Rajsamand district, celebrated Diwali with deep devotion and grand traditional splendor. Serving as the primary seat of the Pushtimarg sect, the entire temple complex was adorned with vibrant decorative lighting for the festival of lights. Thousands of devotees gathered from across the region to seek blessings from Lord Shrinathji for the health, peace, and prosperity of their families.
Kaan Jagai Ritual and Festive Customs
In adherence to long-established traditions, the temple conducted time-honored rituals on Diwali, including the customary Kaan Jagai ceremony. The Pushtimarg tradition attributes profound spiritual importance to the Diwali festival. Throughout the day, special prayers and elaborate religious rituals were performed, attracting large crowds of worshippers who arrived early in the morning to experience the divine atmosphere.
Govardhan Puja and the Offering of Chappan Bhog
Following the Diwali observances, the temple scheduled the Govardhan Puja celebrations, which pave the way for the renowned night-time Annakut Mahotsav. As part of this sacred event, a grand feast consisting of fifty-six distinct delicacies, known as Chappan Bhog, is prepared and offered to Lord Shrinathji. Elaborate arrangements were finalized across the temple premises for this annual highlight, which is eagerly anticipated by devotees throughout the year.
The Unique Chappan Bhog Loot by the Tribal Community
The defining element of the Annakut Mahotsav at Shrinathji Temple takes place at night through an extraordinary historic custom. According to centuries-old tradition, members of the local tribal community participate in a ceremonial loot to collect the Chappan Bhog offered to the deity. This ritual holds immense cultural and religious importance in the region and serves as a major attraction for visitors. Large crowds assemble in Nathdwara every year to witness this event, which highlights the town's rich cultural and religious heritage.















