Blinkit Policy Shift Propels Eternal Quarterly Revenue Beyond 20,000 Crore Rupees As Profit SurgesMarket
23 Jul 2026, 5:08 am (3 hours ago)· 1

Blinkit Policy Shift Propels Eternal Quarterly Revenue Beyond 20,000 Crore Rupees As Profit Surges

Zomato's parent company Eternal Ltd posted a 268% year-on-year surge in net profit to Rs 92 crore for the June quarter. Massive growth in Blinkit and its accounting shift to a first-party model pushed total operating revenue up to an unprecedented Rs 20,211 crore.

Eternal Ltd, the newly restructured parent entity that houses popular consumer brands like Zomato, Blinkit, and Hyperpure, has delivered a striking financial performance for the first quarter of the fiscal year 2026-27. For the quarter ending June 30, 2026, the company reported a massive surge in its top-line revenue, which was fundamentally reshaped by structural shifts in its quick commerce division. Alongside this top-line explosion, Eternal recorded a robust triple-digit percentage jump in net profit compared to the previous year. The results underscore the accelerating shift of Indian consumers towards ultra-fast convenience, with all primary business segments including food delivery, grocery, corporate supplies, and lifestyle ticketing showing sustained upward momentum.

Staggering Revenue Surge and the First-Party Model

The most eye-catching figure in Eternal's first quarter financial disclosures is its revenue from operations, which skyrocketed to an unprecedented Rs 20,211 crore during the April-June quarter. To put this explosive growth into perspective, the company had reported a revenue of just Rs 7,167 crore in the exact same three-month period a year ago. However, this astronomical leap is not purely a result of selling more physical items on a daily basis. It is largely an accounting reflection of a major operational pivot within Blinkit. The quick commerce subsidiary recently transitioned to a first-party operating model. Under this new structure, rather than just recognizing the delivery fees and commissions as revenue as done in the standard marketplace model, Eternal now records the entire full value of the goods sold directly as its own revenue. This transition artificially inflates the top-line numbers, making the revenue footprint look substantially larger, though it accurately reflects the immense scale of inventory now moving through Blinkit's sprawling supply chain.

Also read

Profitability Dynamics and Strategic Reinvestment

On the bottom line, Eternal posted a consolidated net profit of Rs 92 crore for the June quarter. This represents a staggering 268 percent increase on a year-on-year basis, up from the modest Rs 25 crore profit it generated during the corresponding quarter last year. Despite this massive annual jump, the absolute profitability took a sequential step backward. In the immediately preceding March quarter, the company had achieved a net profit of Rs 174 crore. Management attributed this quarter-on-quarter dip directly to aggressive reinvestment strategies. The company chose to plow a significant portion of its earnings back into the business, heavily funding the rapid expansion of its fast-growing verticals to capture permanent market share rather than maximizing short-term quarterly profits. Meanwhile, consolidated adjusted revenue, a metric that smooths out some accounting anomalies, grew by a healthy 173 percent year-on-year and 17 percent quarter-on-quarter, reaching an impressive Rs 20,648 crore.

B2C Order Volumes and Operating Margins

Consumer activity across Eternal's digital platforms remained exceptionally healthy, demonstrating that urban households are increasingly relying on app-based services for their daily needs. The company's consolidated Business-to-Consumer Net Order Value, a crucial metric that tracks the total monetary value of all orders placed by users, rose by 54 percent year-on-year to hit Rs 31,120 crore. This figure encapsulates the sustained, high-volume customer demand streaming in across food delivery, quick commerce grocery runs, and going-out entertainment bookings. At the same time, the underlying operational efficiency of the entire enterprise improved noticeably. The consolidated Adjusted EBITDA, which measures earnings before interest, taxes, depreciation, and amortization, climbed by 223 percent year-on-year and 29 percent sequentially to reach Rs 555 crore. This robust metric proves that the core economics of the business are strengthening even as the overall scale expands.

Blinkit: The Quick Commerce Juggernaut

Blinkit definitively cemented its position as the fastest-growing engine within the Eternal ecosystem during the June quarter. As the demand for ten-minute grocery and household deliveries continues to normalize in Indian cities, the quick commerce platform reported an 86 percent year-on-year increase in Net Order Value, scaling up to a massive Rs 17,132 crore. To physically support this soaring demand and carefully handle the improving order volumes, Blinkit aggressively expanded its physical infrastructure footprint. Over the course of the three-month period, the company successfully added 200 net new dark stores, the hyper-local micro-warehouses that make ultra-fast delivery possible in dense urban zones. This rapid expansion brought Blinkit's total dark store count to exactly 2,443 facilities nationwide. This denser, larger network not only strengthens delivery capabilities and speed across key neighborhood markets but also radically improves overall scale. Benefiting directly from better operating leverage as order volumes densely packed into each coverage area increased, Blinkit also managed to significantly improve its standalone operational performance.

Zomato Food Delivery Maintains Steady Momentum

While quick commerce stole the spotlight for sheer growth speed, Eternal's legacy food delivery business, which continues to operate proudly under the original Zomato brand name, delivered yet another highly reliable and steady quarter. The Net Order Value generated specifically from the restaurant food delivery segment rose to Rs 10,769 crore. This translates to a very healthy growth rate of more than 20 percent on a year-on-year basis. According to the company's official disclosures, this specific financial performance officially marked the fifth consecutive quarter of steadily improving growth momentum for the core food business. Crucially, the food delivery segment retained its absolute crown as the biggest single contributor to Eternal's overall operating profitability. This was heavily supported by higher total order volumes from hungry consumers and carefully improved operating efficiencies in merchant dispatch and delivery logistics.

The Rise of District and Hyperpure’s B2B Dominance

Beyond staying in and ordering, Eternal is also capitalizing on consumers stepping out of their homes. Its dedicated going-out business, operating under the brand name District, reported robust growth throughout the June quarter. District’s Net Order Value increased by 60 percent year-on-year and 18 percent quarter-on-quarter to reach Rs 3,218 crore. This surge reflects a rapidly growing consumer appetite for booking dining out experiences, live entertainment, and various lifestyle services through a single unified digital platform. On the merchant side of the equation, Hyperpure, Eternal's dedicated business-to-business platform that supplies fresh ingredients and kitchen staples directly to restaurants, recorded a total revenue of Rs 1,034 crore. When measured on a strict like-for-like basis, Hyperpure's revenue grew by 27 percent year-on-year and 6 percent sequentially, all while the corporate supply division actively continued to refine and improve its own operational efficiency on the ground.

Internal Restructuring and Asset Transfers

As the parent conglomerate grows more complex, the corporate management team is taking active steps to carefully streamline its internal corporate architecture. During the first quarter, Eternal entered into a formal Business Transfer Agreement with one of its own wholly owned subsidiaries, Carthero Technologies Private Limited. The explicit purpose of this agreement is to legally transfer the specific business operations functioning under the Nugget by Zomato brand directly over to Carthero. Because Carthero is already a completely wholly owned subsidiary of the parent group, this transaction does not involve any external sale of assets to outside parties. Instead, it is purely a strategic internal reorganization effort aimed at neatly categorizing operations, reducing administrative overlap, and cleanly streamlining the varied business lines currently operating within the much broader Eternal corporate group.

Questions & Answers

What was Zomato's net profit in the June quarter?
Eternal Ltd, the parent company, reported a consolidated net profit of Rs 92 crore for the June quarter.
How much revenue did the company generate?
The company's revenue from operations skyrocketed to Rs 20,211 crore during the April-June period.
Why did the total revenue jump so significantly?
The massive revenue increase was primarily driven by Blinkit shifting to a first-party operating model, which allows the company to record the full value of goods sold directly as its revenue.
How fast is Blinkit growing?
Blinkit is the company's fastest-growing segment, reporting an 86 percent year-on-year increase in Net Order Value to reach Rs 17,132 crore.
What is the District business?
District is Eternal's 'going-out' business platform that handles dining out, entertainment, and lifestyle service bookings.

Comments 0

No comments yet — be the first.

Citizen journalism

Become a TrendKia journalist

Voice of the people

Share news, photos and videos from your area with TrendKia and let your voice reach the nation. Every citizen a journalist.

Join now
CH 01 LIVE
TrendKia TV ON AIR