Madhya Pradesh is preparing a major crackdown on fake paneer sold under the name analog paneer, with Chief Minister Mohan Yadav ordering officials to draft a ban on both its production and sale in the state. The government says the move targets paneer that is being made through adulterated and improper methods.
Analog Paneer Being Made Through Faulty Methods
State minister for Public Health and Medical Education Narendra Shivaji Patel explained the reasoning behind the crackdown. He said manufacturers are ignoring prescribed standards while preparing analog paneer, putting the health of ordinary consumers directly at risk.
Gujarat and Maharashtra Already Have a Ban in Place
According to Patel, neighbouring states Gujarat and Maharashtra have already banned analog paneer. He added that FSSAI too had issued clear directions on the matter earlier, but the faulty production and sale of analog paneer has continued regardless.
Crackdown Falls Under the 'Shuddh Ke Liye Yuddh' Drive
The minister said Madhya Pradesh is currently running a campaign called 'Shuddh Ke Liye Yuddh' (War for Purity). Strict action against those adulterating food items and violating food rules will be taken as part of this very campaign.
Making It Against Standards Breaks Food Safety Rules
The government points out that analog paneer was originally meant to be sold as an alternative to traditional milk-based paneer. But if it is prepared or sold in violation of the prescribed standards, that will be treated as a breach of food safety regulations.
Process to Halt Production and Sale Set to Begin
Following Chief Minister Mohan Yadav's instructions, the concerned department will now begin the formal process of halting the production and sale of analog paneer across the state. Special drives to inspect food outlets, establishments and markets for the product are also likely to be carried out.
What Exactly Is Analog Paneer
Analog paneer is a paneer-like food product that, unlike traditional paneer, is not made from milk alone. Vegetable fat or oil, protein, starch and other food ingredients can be used along with or instead of milk, which is what gives it a look and taste close to real paneer.
Widely Used in Pizza, Burgers and Sandwiches
Adulteration is common even within analog paneer itself, which makes it potentially harmful for health. It is used chiefly in pizzas, burgers and sandwiches, besides being widely used in hotels, restaurants and processed food, meaning its impact reaches directly into everyday eating habits.
