Purple and yellow cauliflower grown organically in Sirohi, Rajasthan boosting farmers incomeRajasthan
17 Oct 2026, 7:08 am (5 min ago)· 0

Purple and yellow cauliflower grown organically in Sirohi, Rajasthan boosting farmers income

Farmers in Sirohi, Rajasthan are cultivating organic purple and yellow cauliflowers as an alternative to traditional farming. Due to high demand in major cities, these colorful vegetables fetch two to three times higher prices than regular white cauliflower.

Amid rising cultivation costs and challenges in traditional farming, farmers in the Sirohi district of Rajasthan are embracing a profitable alternative. At Tapovan located in the Amathala village of Sirohi, the cultivation of purple and yellow cauliflowers has emerged as a major attraction for local growers. Conducted within the Tapovan area of the Brahma Kumaris institution, this organic farming experiment is opening new revenue streams for agriculturists.

Three years of innovative vegetable cultivation

The cultivation of colorful cauliflower at Tapovan has been underway for nearly 3 years. This specialized variety is packed with essential nutrients and is considered healthier than standard white cauliflower. According to Sharat Bhai of Tapovan, while green broccoli and white cauliflower were traditionally grown in Sirohi, the production of purple and yellow varieties marks a novel and successful endeavor.

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Market demand serves as a guiding factor for farmers looking to boost their earnings through these new crops. Agriculturists from far and wide are visiting the facility to learn these modern techniques, with a strong emphasis remaining on organic methods. Sharat Bhai noted that the sowing of this broccoli takes place during the months of August and September, while the crop becomes ready for harvest by December and January. The entire crop cycle lasts approximately two and a half to three months.

Crop cycle and sustainable replanting methods

During a single season, the yield reaches about two and a half to three tons of cauliflower. Following the initial harvest, new sprouts emerging from the plants are utilized again to grow fresh seedlings for future cycles, ensuring a sustainable farming model.

Maintaining plant health requires constant vigilance against pests such as aphids and sap-sucking insects that can damage growth and degrade the quality of the flowers. Protection against small insects is equally vital to sustain proper development. To address this, organic pesticides are prepared directly at Tapovan using a liquid mixture composed of neem cake, buttermilk, and other natural ingredients.

Lucrative market prices in metropolitan cities

The primary advantage of growing colored broccoli and cauliflower lies in the superior market returns. Because demand for these specific varieties is exceptionally high in metropolitan cities, they command two to three times the price of ordinary white cauliflower. However, final earnings ultimately depend on the overall crop quality, total production volume, and prevailing market conditions.

Questions & Answers

Where is the colored cauliflower being cultivated in Sirohi?
The cultivation is taking place at Tapovan located in Amathala village of Sirohi district, Rajasthan.
Which new vegetable varieties are grown at Tapovan?
Along with green broccoli, purple and yellow cauliflowers are being cultivated there.
During which months is the colored cauliflower sown?
The sowing of this crop is carried out during the months of August and September.
When is the crop ready for harvest?
The crop becomes ready for harvesting during the months of December and January.
What is the duration of the crop cycle?
The entire crop cycle lasts approximately two and a half to three months.
How is the crop protected against pests organically?
An organic liquid mixture made from neem cake and buttermilk is sprayed to keep pests away.
How much better are the market prices compared to regular cauliflower?
Due to high demand in metropolitan cities, farmers receive two to three times higher prices than standard white cauliflower.

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