In an effort to provide a proper commercial market for women's skills and foster self-reliance, the Raj Sakhi Mart has been inaugurated under Rajivika in Bhadali Kheda within the Bhilwara district. This specialized mart brings together a wide variety of local products crafted by women's own hands, ranging from traditional pickles and spices to refreshing syrups, chemical-free soaps, and eco-friendly jute bags, all available under a single roof. The core objective behind this initiative is to grant rural women a stable platform to vend their creations, thereby securing due recognition for their hard work and talent.
Kanchan Luhar, the manager of Raj Sakhi Mart, explained that a diverse array of items prepared by self-help group women has been put up for sale at the facility. These include homemade pickles, amla candy, rose and fennel syrups, various spice blends, chemical-free soaps, and durable jute bags, all meticulously crafted by the women themselves. In addition to these local goods, the store also houses specialty items sourced from different regions across Rajasthan.
Handmade Artifacts from Multiple Districts Available
Shoppers visiting the mart can also purchase handcrafted jutis from Dausa, bangles from Jhalawar, and traditional terracotta clay items crafted by artisans in Molela village of Rajsamand district. Furthermore, different types of plates prepared by the women's groups are also stocked for buyers. In this way, the mart has successfully integrated local women-crafted goods alongside rich handicraft traditions originating from other parts of the state.
Quality Local Goods Offered at Affordable Prices
According to manager Kanchan Luhar, the products available at the mart are priced very reasonably to suit everyday buyers. Patrons visiting the store can select various items according to their personal needs and utility. As awareness regarding the mart spreads among the public, buyer interest and footfall have witnessed a steady upward trend. This encouraging response is continuously generating superior avenues for women to market and sell their handmade merchandise.
First Raj Sakhi Mart in the Mandal Region
Gulab Singh Gurjar, the development officer of Mandal Panchayat Samiti, stated that the Raj Sakhi Mart is the first such establishment in the Mandal region where products manufactured by various Rajivika-affiliated groups are accessible in one central location. The facility currently stocks roughly 25 to 50 distinct types of products. The primary purpose of this endeavor is to furnish women with opportunities to leverage their innate skills and transition into economically independent individuals. Through Rajivika, the women are also receiving specialized training to advance their crafts, expand their enterprises, and secure long-term financial stability. This retail channel effectively bridges the gap in transporting rural-made goods directly to eager markets.
