With the festive season of Diwali drawing closer, the demand for brass Ganesha and Lakshmi idols has started picking up remarkably in Moradabad, a city widely celebrated for its rich brass handicrafts. Local artisans are busy shaping striking designs and detailed engravings on these metallic idols, creating artistic pieces whose sheer beauty naturally draws buyers toward them. What makes this trend particularly notable is that the appreciation for these items is not confined to domestic buyers alone, but extends far beyond national borders into international markets. Contemporary styling, superior finishing, and meticulous carving set these masterpieces apart from ordinary alternatives available in the marketplace.
Global Appeal for Moradabad's Brass Artifacts
According to local brass merchant Nitin Khanna, customers from all corners of the country visit their establishments during the festive window of Diwali, alongside international buyers who regularly source brass products. India's diverse regions celebrate a wide array of festivals throughout the year, such as Chhath Puja in Bihar, Ganeshotsav in Maharashtra, and Pongal across various southern states, during all of which brass goods remain in steady demand. Because the worship of Goddess Lakshmi and Lord Ganesha takes place in nearly every household, manufacturers carefully craft items in both compact and large dimensions to suit every buyer's budget. The local market currently features idols ranging from roughly one to two feet in height, with pricing determined strictly by weight, overall design complexity, finishing quality, and the intricacy of the carving.
Rising Metal Prices Fail to Dampen Demand for Fine Craftsmanship
Traders point out that compared to the previous year, raw brass prices have experienced a notable upward shift. Standard-quality idols are currently priced around 1,300 to 1,600 rupees per kilogram. In contrast, premium-grade idols featuring exquisite engravings and superior polishing command a price tag ranging between 4,000 and 5,000 rupees per kilogram. Artisans observe that modern buyers are no longer restricting themselves to massive idols alone, increasingly opting for smaller-sized pieces that still boast exceptional detailing and flawless finishing.
Durability Makes Brass a Lifelong Festive Investment
One of the greatest advantages of brass idols is their inherent durability. While buyers purchasing traditional clay idols must replace them with a fresh set every single Diwali, brass artifacts can be carefully preserved and reused over many years. This practical longevity is precisely why numerous households prefer investing in brass Lakshmi-Ganesha sets for their annual festivities. The unmatched craftsmanship of Moradabad's artisans, combined with innovative styling and appealing lusters, continues to elevate these sacred objects. The seasonal rush is successfully energizing the local brass industry, ensuring that the legendary heritage of the brass city reaches admirers across the globe.



















