Planning a trip to Rishikesh and want to carry back something more meaningful than a photo? The stretch of shops around Ram Jhula is where visitors often head looking for a genuine keepsake. This is not just a shopping strip along the Ganga, it is a window into Uttarakhand's craft traditions, packed with everything from pocket-sized souvenirs to handmade diaries, jute bags, idol garments, tulsi and rudraksha malas, dream catchers and clothing woven from natural fibre. If your Rishikesh itinerary does not already include a stop here, it is worth making room for one.
Small souvenirs that will not dent your budget
The first thing that catches the eye at the Ram Jhula market is the row of souvenir stalls. Keychains, fridge magnets, miniature idols and showpieces themed around the Ganga, Lord Shiva, yoga and the Himalayas are sold in abundance. They look striking without costing much, which makes them an easy pick for a small gift for a friend or relative.
Handmade diaries for the writers and gifters
Anyone who enjoys journaling, or is hunting for a gift with a personal touch, should look out for the handmade diaries sold here. Crafted from handmade paper with intricate covers, many carry designs inspired by yoga, the Om symbol, Lord Shiva and the surrounding mountains. Travellers use them as journals, notebooks or personal diaries, and they are just as popular among foreign tourists as among Indian visitors.
Jute bags are replacing plastic
As plastic bags fall out of favour, jute bags have become the go-to choice, and the Ram Jhula market stocks them in a wide range of sizes and designs. Many feature prints inspired by Uttarakhand, the Ganga, yoga and traditional art. They are sturdy and considered environmentally friendly, making them a smart pick for anyone who wants style along with a sustainable choice.
Colourful garments and puja items for idols
The market also stocks vividly coloured garments made for deities. Outfits for Laddu Gopal, Radha-Krishna, the Shiv Parivar and several other gods and goddesses are available in different designs. People buy them for festivals, daily prayers or to decorate a home temple. Many shops also sell crowns, flutes, garlands and other puja items alongside the garments, so an entire round of shopping can be completed at a single stall.
Tulsi malas and rudraksha shops
Rishikesh's identity is tied closely to spirituality, and that shows in the number of shops selling tulsi malas and rudraksha here. People buy them for prayer, chanting and personal faith. The market offers rudraksha beads of different sizes and types, and shopkeepers walk customers through the details so they can pick a mala suited to their needs. This merchandise draws Indian and foreign tourists in equal measure.
Dream catchers to brighten up a room
For anyone who enjoys home decor, the dream catchers sold at the Ram Jhula market are hard to miss. Made from colourful threads, feathers and beads, they come in sizes ranging from small to large. People hang them in bedrooms, balconies or living rooms, and many tourists pick them up both for their own homes and as gifts.
Clothing made from jute and natural fibre
Clothing made from jute and other natural fibres is also easy to find here, including kurtas, jackets, bags, pouches and other fabric products. Light, comfortable and distinct in look, these pieces are in steady demand among people who prefer an eco-friendly lifestyle. Anyone looking for something a little different that will also last is worth checking this option out.
