With the festive season driving demand for eco-conscious puja supplies, a village cow shelter in Haryana has built a sustainable cottage enterprise around cow dung. Operating out of Ladhauli village in Faridabad, the shelter manufactures earthen lamps, incense sticks, and sacred havan ingredients directly from cow dung. The entire manufacturing setup avoids electric machinery in favour of simple manual apparatuses, successfully providing steady employment to four to five local workers while caring for distressed animals.
Manual Moulds Eliminate Power Costs
The manufacturing process at the shelter relies on hand-operated tools and dedicated casting moulds rather than electrically powered industrial machines. Jagat, a worker who has been handling operations at the facility for the past three years, noted that hand-powered equipment completely eliminates electricity expenses and remains easy to handle for day-to-day work. Beyond dung-based artefacts, the shelter also prepares pure cow ghee within its grounds, keeping the entire value chain self-contained.
Surging Festive Demand From Delhi Markets
The arrival of Diwali has triggered a notable surge in demand for dung-based ceremonial products, extending the shelter's market well beyond the immediate district. Wholesale buyers and consumers from Delhi are actively placing orders for the shelter's incense sticks, diyas, and havan mixtures. The growing consumer preference for organic, traditionally crafted festive goods has created a reliable seasonal market for these handmade goods.
A Micro-Enterprise Opportunity for Dairy Farmers
The production method demonstrates a viable rural micro-business model for livestock owners across the region. Setting up a functional manual unit requires an initial investment of approximately 40,000 to 50,000 rupees to purchase the necessary moulds, manual press machines, and base materials. In several agricultural pockets of Faridabad, dairy farming families tend herds of 50 to 60 cows, generating substantial amounts of dung on a daily basis. Instead of discarding this volume as agricultural waste, rural households can process it into commercial goods, generating supplemental household income by selling directly to regional vendors.
Rehabilitation for Abandoned and Injured Livestock
Beneath the commercial enterprise lies an animal welfare mission centered on rescuing distressed cattle. The Ladhauli shelter presently houses 8 to 9 cows, many of which arrived in severely injured condition. When cows stop producing milk, owners often abandon them onto public roads, where wandering animals frequently suffer traumatic injuries in vehicular collisions. The facility rescues these stranded cows, attending to their medical rehabilitation and providing continuous feed and water. By pairing animal rescue with dung-based manufacturing, the gaushala manages to fund compassionate care while delivering grassroots employment.



















