Festive preparations are in full swing across Jagdalpur in the Bastar region as Raksha Bandhan approaches. The city’s central shopping hub, Gol Bazar, has transformed into a vibrant festive market filled with colorful rakhi stalls. Local merchants have stocked up on a diverse lineup of festival threads, catering specifically to the preferences of children, youth, and women. Shoppers visiting the market will find more than 200 distinct rakhi designs on display, reflecting new trends and changing consumer demand.
Price Ranges and Diverse Rakhi Collections
The rakhi inventory available in Gol Bazar spans a wide price spectrum, ranging from affordable options at ₹20 to premium designs priced up to ₹500. Pricing varies based on material, aesthetic detailing, and craftsmanship. Budget-friendly traditional thread rakhis start between ₹20 and ₹25. For couples, vendors are selling a dedicated Bhaiya-Bhabhi rakhi set priced at ₹250. Additionally, eco-friendly rakhis have also gained traction among environmentally conscious buyers looking for sustainable celebration options.
Special Light-Up and Cartoon Rakhis for Children
To capture the attention of young buyers, retailers have introduced specialized children's collections this season. Stalls feature illumination-enabled light-up rakhis alongside options themed after popular animated characters. Kids can choose from designs highlighting famous cartoon figures like Doraemon and Motu-Patlu. These vibrant character rakhis have quickly become a focal point of attraction for families visiting the market with children.
Sourcing Inventory from Wholesale Hubs
Local rakhi seller Sarju Nag, who has been operating his retail business for three years, shared details about his seasonal stock. He stated that he has introduced over 200 distinct varieties to meet consumer interest this year. According to Nag, he procured his entire inventory directly from wholesale suppliers in Raipur to ensure a wide selection for buyers in Jagdalpur as festive shopping picks up in the coming days.



















