A bustling stall at an ongoing exhibition in Ranchi has caught the attention of shoppers by preparing custom-made replica perfumes right in front of their eyes. According to Dharam, who manages the stall, customers can name any celebrity-worn fragrance and have it replicated on the spot. The operators bring a pre-prepared base and mix a couple of additional ingredients live at the counter, though the exact formulation remains a closely guarded trade secret.
Replicating High-End Global Brands
The collection features clones of several world-famous luxury scents that enjoy massive popularity among consumers. Dharam notes that Gucci Flora is particularly high in demand among visitors. Other imitated designer labels available at the counter include Chanel, CR7, Armani Si, Bad Boy, Good Girl, and Valentino. Because these alternatives closely mimic the original aromatic profiles, shoppers with tighter budgets can easily experience high-end luxury fragrances without paying exorbitant retail prices.
Earthy Aromas and Long-Lasting Claims
Beyond western designer copies, the counter also offers distinct regional choices such as traditional earthy soil fragrances, alongside options associated with Bollywood celebrities. The vendors claim that these scents can last for up to 72 hours after a single application, providing long-lasting freshness. This entry-level option is priced at just 199 rupees, which includes an 8 ml bottle.
Massive Crowds and Premium Bottles Available
The overwhelming rush of buyers has made it challenging for the seven-person team to manage the stall efficiently. Customers frequently return for repeat purchases after trying the products once, with some buyers spending between 5,000 to 10,000 rupees in a single visit. Perfume enthusiasts often disregard the cost when they find a scent they truly appreciate. For those seeking a more aesthetic presentation, designer bottles are available for up to 500 rupees, while certain specialized formulations can cost up to 2,000 rupees.
Event Venue and Schedule
Visitors interested in experiencing this live perfume-making process can head to the expo currently underway at Morabadi Ground in Ranchi. The exhibition is scheduled to run through 7 अक्टूबर.
